The impact of hotel online-customer ratings on lodging performance across industry segments.
We examined the impact of hotel online ratings and sales performance to contribute to theory of marketing and provide concrete guidelines to hotel managers.
Hospitality
Management
Assess the opportunity of financing small and medium sized hotel through SWX market.
Start & End Date
01/01/2009 → 31/12/2011
Main Applicant
Mungall, A., Gherissi-Labben, Ghorbal, I.- EHL Hospitality Business School
Co-applicant(s)
Blal, I., EHL Hospitality Business School
External Funding
HES-SO
The impact of hotel online-customer ratings on lodging performance across industry segments.
We examined the impact of hotel online ratings and sales performance to contribute to theory of marketing and provide concrete guidelines to hotel managers.
The Future of Swiss Business Hotels in Urban Areas
This project responded to the need of hoteliers in the French part of Switzerland to use their spaces properly during the pandemic
Hotel Intelligent System using Machine Learning and Cognitive Tools (Hotelnet)
This project aims to propose a new approach for daily hotel demand forecasting by using clusters of stay dates generated from historical booking data.
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