Exploring the Devastating Social Impact of Japan’s Release of Nuclear Polluted Water

Exploring the social and economic implications of Japan's decision to release nuclear water.

Main Applicant:

Heo, C., EHL Hospitality Business School



• Lee, G., Ritsumeikan Asia Pacific University, Japan
• Kim, B., Inha University, South Korea

Start and End Date:

01/09/2023 → 31/08/2024

External Funding:

SERI - Leading House Asia

Project Description

Japan has begun nuclear-contaminated water from the damaged Fukushima nuclear power plant into the ocean. This project examines the impact of this release on Japan's the country’s brand equity and attractiveness as a tourist destination. This project's findings will shed light on the intricate implications of governmental policies (e.g., Japanese government's decision) can affect not only the environment, but also a range of industries and businesses. Through a comprehensive evaluation of potential social impacts, this study will provide a holistic assessment of the consequences of the policy, allowing us to better understand the potential risks and consequences of such actions.

EHL Researcher Profiles