Resilient Tourism Flagship Annual Conference

The aim of the Flagship annual conference is to create a live forum both for the flagship project partners and for all other interested and related to digital transformation in tourism.

Date

June 3, 2025

Location

University of Applied Sciences of the Grisons

Event Description

The conference is organized in the scope of the Resilient Tourism Flagship Project that is supported by Innosuisse. The project has been designed to proactively respond to the challenges of digital transformation by empowering the travel sector with reliable data, new business models, process and experiences and tools for designing resilient tourism systems, while fostering the cross-fertilisation of communities of practice. The project is designed and managed by six research institutions and over 30 industry partners.

Why Attend?

This year’s conference is all about progress, collaboration, and innovation. We’ll reflect on the journey so far, explore real-world use cases, and co-create strategies for a more resilient and digital tourism sector.

What to Expect:

Interactive workshops to dive deep into current challenges and solutions
Showcases of successful use cases and future initiatives
Networking opportunities with project partners and industry leaders

Learn more about the project

Resilient Tourism and Digital Transformation in Swiss Travel

This project was designed to make a systemic impact on the travel industrial digital transfromation at Swiss level

Discover the project page

Browse Previous Conference

The second edition of Resilient Tourism Annual Flagship conference

June 4, 2024
At Lucerne University of Applied Sciences and Arts

The second edition of Resilient Tourism Annual Flagship conference was organized at Lucerne University of Applied Sciences and Arts on Tuesday, June 4th, 2024 - exactly at the middle of the project's duration. The conference provided a platform to review our progress through interactive workshops, showcase initial use cases and success stories, and strategize for the future. It was an incredible opportunity to engage with the Swiss digital tourism community and set the stage for the next steps in our journey toward a resilient and digitally advanced tourism sector.

The event brought together almost 70 key players, both internal and external to the Flagship project, to discuss the digital transformation of tourism. We would like to thank our three inspiring speakers :

Martin Hluze, Global Head of Customer Success - Locations Intelligence at Mastercard Data & Services, who delivered a fascinating keynote around Mastercard Tourism Insights and their impact on understanding tourism
Dolores Ordoñez, Director at Anysolution, who presented several European Tourism Data projects and the common vision for a sustainable and resilient tourism across Europe
Matthias Günter, Business Analyst at SKI+, who discussed the interaction between our future National Tourism Data Infrastructure and the Federal Mobility Data Infrastructure.

Discover the program

The First edition of Resilient Tourism Annual Flagship Conference

February 24, 2023
At EHL Lausanne Campus

It was great to see more than 40 delegates of the Flagship partners reunited and learn more about the Flagship. We had the pleasure to host two different keynotes : while Alain Jörg from Swisscom discussed about the importance of data-driven businesses for the tourism market, Luca Preto from Ticino Turismo presented 3 interesting projects led by the DMO with a particular focus on digitization. We also had the opportunity to learn more about the subprojects and their progress so far - presented by Anna Para and Heiko Rölke (SP1), Simon Kuster (SP2) and Jean-Christophe Loubier (SP3).

More information