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Dr. Philippe Masset

Associate Professor at EHL Hospitality Business School

Bordeaux wine primeurs pricing 2022
EHL Research News

The price of Bordeaux 2022: What You Need to Know Before You Buy

June 1, 2023
Explore the Bordeaux 2022 vintage, its pricing strategies, market conditions, and whether it’s a wise investment as the en primeur campaign unfolds.
Bordeaux Wines Prices in 2021
EHL Research News

2021 Bordeaux Wines: At What Price Should They Be Released?

June 7, 2022
Explore the pricing strategies for the 2021 Bordeaux wine vintage amid low yields and market uncertainty, highlighting the balance between quality and price...
friend having a glass of wine over facetime
EHL Research News

The Impact of Covid-19 on Swiss Wine Consumers

July 6, 2020
How less sales and competitive foreign prices could be counterbalanced by direct sales and local support for Swiss wine production